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| Jessica, Kiley and I before IFBCon started- two of the ladies I spent majority of the week with! |
As promised in my last post, I wanted to give you guys a little feedback and some tips from the IFB Conference. The venue was great (much better than Milk in previous years), and the gals that attended were fabulous through and through. I especially enjoyed the first panel, but felt after that it was just much of the same thing over and over – “create your own content”, “be you”, etc. We hear this all the time – we want something MORE! Cheers to Mary Alice, who was AMAZING, and had a voice and fashion brain I could have listened to for hours. I was super excited to snap a picture with her following the panel.
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| “I put a shoe in a fridge and take a photo of it. Or a bag with my sons match box car.” – Mary Alice, on applying her passion to her daily life via instagram |
- Bloggers are changing the language of fashion. – Jennine Jacob, IFB Founder
- The more you make something funny, interesting, and live it- the more brands with come at you. – Mary Alice
- Let’s face it: We are the experts! – Andrea Lavinthal, Style Director at People.com
- Is your site mobile friendly? Click throughs on iPads are much higher than those of computers.
- You will be asked to take a brand’s content and weave it into your life in an authentic, real way. – Mary Alice
- It is important to engage with your audience. – Scott Lipps, President of One Management
- The minute you lose your authentic, organize voice, is the minute you should just drop everything and walk away. – Karen Robinovitz, Digital Brand Architects
- If someone sees you for ten seconds on their mobile phone, they should recognize it as something you put out. – Mary Alice
- Use images.google.com to track your images and see how much they are republished (You ALL must do/try this!)
- With all these bloggers behind the computer, you have to talk, support, and help eachother – interact and talk! – Mary Alice
I took many notes, much more than this, but wanted to narrow it down to a few of my favorites and things I felt most helpful. Any questions? Shoot me a comment or email! I’d be happy to discuss more of anything briefly touched on here.
I love that Mary Alice pointed out that bloggers need to support, help, and talk to eachother. This is incredibly true. So often, I find that many “big time” bloggers refrain from speaking, saying hello, or even looking in the direction of the hundreds of other bloggers out there. We are all bloggers, doing the same things in many of the same ways, every single day. Let’s put aside any status or egotistical mindset we have and support one another on this grand adventure!
So glad you did this recap since I missed out on the conference this year – I’m going to do that images search right now…so curious! And I totally agree with what Mary Alice said about supporting other bloggers. It takes a lot of time to read all the sites I follow through BlogLovin and comment on them (and some say that I am “sucking up” by doing this), but I do it because I want to help support my blogging buddies and interact! 🙂
I completely agree about finding and supporting each others’ blogs. These are some very helpful tips, and I definitely plan on attending the conference next year. Thanks for the recap!
I really like this post,I love that one of the notes is to support one each other that one of the reason’s why I love blogging so much were all in this together lol.. thank you so much for posting this I hope i get to go one day.
I love this post, I also love your comments about the BIG bloggers. I couldn’t agree mroe with the communication point.
http://coffeebeansandbobbypins.blogspot.com/
bloggers supporting each other is so important! i also love “let’s face it: we are the experts!” because i am STILL learning that i need to be confident and show brands that i know what i’m doing and that i am the right choice for them. i need to internalize that so that they will believe it!
So true about the big time bloggers, even when you’re doing the SAME project with them. I’ve totally gone up to a girl to say hey I liked what you did for our campaign and she’s just been cold. Total turnoff.
Love this takeaways post!! I wasn’t able to make it out so thank you for sharing your lovely notes! 🙂
-Stephanie
@LaminLouboutins.blogspot.com
Such a great statement! Thanks for sharing this, it’s really inspiring 🙂
xo,
Amy
itwasloveat.blogspot.com
Love this, thanks for sharing!
http://www.thestylestorm.com
so sad I couldn’t make it to IFB will definitely be back next year though!
xoxo stylelista
http://www.stylelistaconfessions.com
I completely agree!!!
We should all be helping each other with tips, inside info about what works, little things like that can make a big difference to someone that is just starting out…
As for IFB, I can tell you that I was kind of disappointed…I wanted to hear more about the things that will really take your blog to the next level…SEOs, the perfect setting for your SLR, what visually works on your page, what brands are looking for (besides the be yourself part).
I did attend LuckyFABB the next day and I have to say I loved it…
There were a lot of informational breakout sessions that I was able to a lot from.
Did you attend both days of IFB?
If so, how was day 2?
XOXO
Great post, thank you for sharing this.
Thank you for sharing this; very helpful!